The Marketing Store celebrates International Women's Day
Monday, March 8th marked International Women’s Day, a day to focus on women’s contributions to social, economic, cultural, and political advancements around the world.
In recognition, the Marketing Store teams ran both global and regional activities—educating one another on different experiences and looking at opportunities to amplify allyship in the workplace and beyond.
Starting March 1st, all e-signatures were changed to include an International Women’s Day themed logo, while fact sheets, e-cards to send to colleagues and uplifting playlists were shared globally.
In North America, our team hosted a Women’s History Month Panel titled “The First but Not the Last: What it Means to be a Woman,” featuring both employees and inspiring women from outside our business. The panel focused on topics ranging from career management, to understanding how workplace challenges and lived experiences differ for women from different backrgrounds. Watch it back here.
Meanwhile in London, a virtual panel debate titled “A Woman’s World?” explored how brands and agencies can better support, elevate and empower working women—and especially those who are caregivers—during lockdown. The panel was chaired by Client Development Director, Hannah Partridge, and featured leading marketers and consultants who shared experiences from careers built at the likes of Snap, Google and Coca-Cola. The aim was to come away with tangible actions that businesses such as ours can take to challenge the thinking, policies and behaviors that are holding women back in the workplace. Register to watch a recording of the panel here.
Finally, in Asia, an internal virtual event saw Ruby Wong, a young woman who founded the Scoliosis Awareness Group, share her inspirational story with over 130 attendees. Alongside this, employees submitted videos of themselves responding to this year’s #ChooseToChallenge International Women’s Day theme, to raise money for three charities supporting women—one internationally, one in Asia, and one in Hong Kong—raising HKD 15,000 in total.
Thanks to all our teams around the world who made these celebrations possible.